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Hitachi Capital Vehicle Solutions completes rebrand to launch Novuna Vehicle Solutions, along with an ambitious decarbonisation pledge

Towards the end of last year Hitachi Capital Vehicle Solutions (HCVS) announced a rebrand, which was launched this week. The business, now trading as Novuna, has pledged to fully decarbonise its car and small van fleet by 2030.

The launch of the Novuna brand, which means ‘new together’, will accelerate the transition strategy for customers to an electric fleet through its unique end-to-end decarbonisation solution. Novuna Vehicles Solutions is the only UK leasing company to offer an end-to-end decarbonisation solution, from vehicle leasing and fleet management, to infrastructure and energy storage.

“As a market leader in vehicle leasing in the UK, working with OEMs right across the spectrum to fund, build and manage fleets of all complexities, our end-to-end decarbonisation strategy provides Novuna with a clear point of differentiation. From funding, right through to employee engagement to support the implementation of EV salary sacrifice schemes, we are creating bespoke solutions enabling our customers to take advantage of the cost and environmental benefits of switching to electric vehicles,” says Jon Lawes, Managing Director, Novuna Vehicle Solutions.

The new brand identity and logo comes to life across Novuna’s website and new social channels across LinkedIn, Twitter and Facebook.

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